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[podcast] Digitized Products Augment Sensory Reality

"Digital devices can interact with and be personalized for consumers," says Charles Spence, Ph.D. "There are many brands working in this space. It’s mostly been in the drinks/spirits area to start, but is crossing into ice cream, fruit juices and teas. One thinks there has to be a scope to this, as well, in cosmetics and pharmaceuticals." Learn more from our seven-part podcast, sponsored by Berjé.

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Editor's Note: Captivating Consumers

Experiential marketing is projected to grow to $743 billion by the year 2020. Aligning with this tactic, our Nov/Dec issue is dedicated to the art of crafting sensory cues and benefits into personal care formulations.

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[podcast] Consumers are Lured by the Right Click Closure

"Marketers ... should engage more of their customer’s senses in a rational and emotional manner. That’s how you can create more engagement with your customer," says Charles Spence, Ph.D. Learn more of his insights from our seven-part podcast series, sponsored by Berjé.

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[podcast] Taste the Crunch: How Products Engage Consumer Senses

Crunching sounds can make food taste better. Heavier lipstick tubes impress a sense of luxury. How might product developers benefit from these signals? Find out in this podcast series.

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Skin Care Gets Emotional at IFSCC

Researchers looked at skin care from a new perspective—a psychological one—during IFSCC 2018 in Munich.

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AB Silicones Triples its QA Capacity

Upping its game for the growing silicones market, AB Specialty Silicones tripled its quality assurance capabilities.

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What Food Science Can Lend to Skin Care

What insights can personal care leverage from the foods industry? This article explores food trends, sensory language and metrics that translate across these categories.

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Words from Wiechers: The Power of Suggestion

In this edition of our Words from Wiechers series, the late author explains the power of belief in product efficacy—and why products should be evaluated based on the perceived value they deliver to consumers.

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What's Next: Cosmetics & Toiletries 2019 Calendar and Call for Papers

In 2019, Cosmetics & Toiletries looks to you for insights on skin radiance, anti-pollution, hair repair, skin sagging, microbiome, bespoke beauty and more. Announcing our new editorial calendar—submit now!

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[video] News and Insights: SPF Testing, Pigment Restrictions & Cosmeceuticals

Summer has arrived, along with this week's recap from Cosmetics & Toiletries. Watch the video for our take on SPF 100+ testing, novel textures and more!

[podcast] Naturals and Synthetics: On Even Ground?

Burt’s Bees may be best known for its lip balm but things are about to change; at least, if Celeste Lutrario, vice president of research and development for the company, has it her way.

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Binding Force: Natural Oxidized Keratin Internalizes Hair Repair

Bond multipliers have been developed to protect and repair hair. One in particular is a novel natural keratin alternative. Here, it is shown to retain fiber flexibility and protect and repair hair by binding intermediate filament proteins within the fiber.

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Stroke of Genius: Successive Combing Force Yields Realistic Conditioning Results

Combing tests are widely used to characterize the conditioning performance of products at one snapshot in time. A successive combing force device was designed to more realistically simulate the entire shampooing and conditioning process. Here, the authors put it to the test.

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Body Talk: Defining Volume, A Technical Dissertation on Hair Body and Volume

Consumer definitions of hair volume and body differ from their scientific counterparts, while both remain vague. This column discusses challenges concerning the study of hair volume and body, including the influences of hair coloring and styling.

[podcast] Biggest Consumer Concerns in Hair

"Today’s concerns are the same as they always have been," says Trefor Evans, Ph.D. "Although every now and then, a new attribute comes along." Learn more in this exclusive podcast and at the TRI-Princeton International Conference on Applied Hair Science.

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Using Opposing Forces to Advance Wearables

A next-gen electronic skin has been developed that can detect opposing forces with new levels of sensitivity.

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Patent Pick: True Colors, Revealed

AmorePacific inventors have nothing to hide with their latest patent application for encapsulated pigments, which become visible upon application.

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Nature and Estée Lauder to Honor Up-and-coming Female Researchers

In a new partnership, Nature Research, publisher of the industry-renowned journal Nature, and multinational cosmetics giant The Estée Lauder Companies will present early-career female scientists with awards for innovating and inspiring science.