Research > Consumers/Market | Cosmetics & Toiletries

Among beauty products, color correcting primer is the top product in consumers' carts based on purchase intent.

Data: Amazon Leads Beauty Category With Most In-Market Traffic

According to eMarketer, beauty e-commerce is predicted to reach $30.73 billion by 2026.

7 Inspiring Beauty Brand Lessons for 2023-2025

According to alliedmarketresearch, the estimated market size of upcycled cosmetic ingredients was valued at $231.5 million in 2021 and expected to reach $433.5 million by 2031, growing at a CAGR of 6.6%.

Trending: Upcycled Cosmetics, Circular Beauty

According to NIQ, projected sales in 2024 have artificial nails outselling traditional nail polish by $81 million.

NIQ: Press-on Nail Sales to Outpace Traditional Polishes in 2023

In 2019, Spate reported that press-on nails had increased by 103% in the past two years and predicted that interest in artificial nails would increase significantly in the following 12 months.

V/WA™, discover Alteromonas lipotrueae

V/WA™, discover Alteromonas lipotrueae

Discover V/WA™ a fully vertically integrated active ingredient from a new identified Alteromonas strain: Alteromonas lipotrueae.

Notably, the #skintok hashtag also has more than 10 billion views on TikTok.

3 TikTok Meta Trends: Barrier Cream, Lip Oil and Glowing Sunscreen

Barrier creams have exploded in interest thanks to TikTok. According to one source, videos mentioning barrier creams have amassed more than 143 million views on the platform; and lip oil and glowing sunscreen are next.

Cosmetic companies are relying more than ever on suppliers for formulation and market research services. This is evident from the news we've covered of suppliers adding new labs or expanded existing ones.

[poll results] Are Technical Articles Useful Regardless of the Source?

Cosmetic companies reply more than ever on suppliers for formulation and market research services. So last week we asked how they feel about supplier-penned technical articles. Here's how they responded.

Industry trends are evolving at a rate where prototype formulations may never make to to shelves. Please take our one-click poll, below — responses will be published next Monday. Also check back every Tuesday for a new poll!

[poll results] Do More Than 25% of Your Formulas Make It to the Shelf?

Realizing it takes iterations of formulas to find the one that hits the mark, we asked last week: Do more than 25% of your prototypes reach the shelf? Here's how you answered.

We pointed out trends in the industry, such as men's skin care and clean K-Beauty and how these trends call for innovation in the industry. Yet with so many trends coming to fruition, formulators may not be able to keep up.

[poll results] Do You Have Enough Time in the Lab to Test and Optimize Formulas?

Last week, we pointed out how current beauty trends call for creative thinking and innovation - which take time. So we asked if you have enough time in the lab. Here's how you answered.

The market for nutricosmetics is expanding as people become more conscious of clean labels and skin issues, including wrinkles and anti-aging.

Global Nutricosmetics Market to Grow US $3 Billion in 10 Years

The market for nutricosmetics is expanding as people become more conscious of clean labels and skin issues, including wrinkles and anti-aging.

Personal care leads the way as the projected fastest-growing application for biosurfactants. This emerges from consumer demand for body washes, lotions, hair products, acne treatments and more.

Glycolipids and Challenges Ahead for the Growing $1.2 M Biosurfactants Market

Personal care is projected to be the fastest-growing application in the US $1.2 billion biosurfactants market. There are challenges ahead, however, including finding vigorous production strains, cheaper substrates and nominal bioreactor technologies.

In last week's poll, we pointed out that marketing teams often drive this vision to meet a niche market need. However, this vision and the science are sometimes at odds.

[poll results] Does Your Marketing Team Understand the Limits of Cosmetic Science?

In last week's poll, we pointed out that marketing teams often drive a vision to meet a niche market need. However, this vision and the science are sometimes at odds.

Trending: 3-in-1 Melting Balm, Lipoholics and Pancake Makeup

This week's Google Trends and insights include: a 3-in-1 makeup remover, brightening cleanser and hydrating mask; Lipoholics' The Nimble Comb; and a stroll down memory lane with pancake makeup from Max Factor. Read on for more.

Among beauty buyers who are reducing overall spend due to inflation, 70% are not cutting back their spend in beauty.

State of Beauty: 2023-2025

U.S. prestige beauty sales revenue for 2022 grew by 15% year-over-year, totaling $27.1 billion, according to new NPD data, while IRI/NPD data shows that 2022 mass beauty sales totaled $66 billion.