Consumers are still learning about the microbiome approach to personal care products such as oral care but according to Marie Drago, founder of Gallinée, this segment is growing fast.
Traditionally a microbiome-focused skin and hair care company, Gallinée recently moved into the oral care space with the launch of a prebiotic toothpaste and probiotic supplement. In this interview, Marie Drago, founder of the company, explains how; including the unique formulation challenges the company faced.
See related: Oral Care Refresh; Intersecting Function with Beauty and Innovation
"With the hair and face, you cleanse and then you treat," said Drago, who explained how moisturizers and conditioners are typically applied as a second step in skin and hair care. "But with oral care, you cleanse and destroy [microbes], so we wanted to add a 'care' factor."
Watch now to learn how they achieved this.
