February 2023
Economist and Harvard business professor Theodore Levitt differentiated creativity as “thinking up new things” and innovation as “doing new things.” It takes both for cosmetics R&D success, paired with the right timing. This edition of Cosmetics & Toiletries (C&T) is a special celebration of all of these, illuminated through the C&T Allē Awards spotlight. It is also an exploration of innovative approaches to care for skin conditions and provide elemental protection, as described in our features.