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Section: Testing > Efficacy
Efficacy
Simple and Sensorial: Amino-modified Silicone Protects and Revives Hair
Multifunctional ingredients can simplify hair care routines by offering protection, performance and sensory benefits in one step. Herein, a terminal hydroxy amino-modified silicone is tested for its effects on hair breakage, drying time, wet and dry combing, colorfastness and more.
Consumers/Market
Industry Insight: Pollution, Microbiome and Consumer Behavior in Hair Research
Presented here is an excerpt adapted from our podcast series on new directions in hair research, featuring Gill Westgate, Ph.D., and Marta Bertolini, Ph.D.
Literature/Data
Keratin Blend Anchors Follicles and Prevents Pollution-induced Hair Fall
Poor scalp health compromises hair quality. As such, the topical application of keratins was explored to increase collagen IV in the scalp skin. Live scalp explants were used to test this approach for improved follicle anchoring and, in turn, protection against environmental assault, hair fall and damage.
Consumers/Market
Two Key Factors in Hair Care Growth: Mass and Efficacy
Value growth in hair care has been hampered by an upwardly inelastic value margin. However, there is hope in untapped zones in emerging markets, where the frequency of shampoo use continues to be low.
Literature/Data
Hair Damage and Repair Literature: Sweet Potato Sochu and Red Clover
Hair thinning and loss; nourishing and bonding treatments; and scalp, curl and color care are among today's top concerns and trends in hair care. As such, we offer the following brief literature review with a look at recent research related to hair repair and damage.
Efficacy
Unassuming Softness: Silicone Conditions Hair Without Affecting Dyes, Perms or Pores*
This study assesses the deposition on hair of a coacervate comprising silicone, cationic cellulose polymer and water, and its impact on hair dyes and permanent waves, as well as scalp pores. Results suggest silicones provide conditioning benefits to hair without disrupting these subsequent chemical treatments, or blocking pores.
Methods/Tools
UPDATED: How Smart Devices are Changing Hair and Skin Care Routines
With products ranging from smart hairbrushes to wearable UV skin patches it is safe to say that technology is slowly but surely shaping the beauty industry.
Hair Care
Givaudan Takes Action with Hair Care During in-cosmetics Latin America
Givaudan Active Beauty is exploring the Brazilian hair care world with one of its latest hair care ingredients. In addition to new clinical results, the company presented a new hair care concept during in-cosmetics Latin America .
Efficacy
Targeting Texture: Adapted Combing Test to Assess Curly Hair Product Efficacy
Changes in hair styling practices have increased the demand for hair products to maintain naturally textured hair condition and health. In relation, the current work aimed to develop test methods using naturally textured hair to assess products and ingredients specified for these hair types.
Efficacy
Body Talk: Defining Volume, A Technical Dissertation on Hair Body and Volume
Consumer definitions of hair
volume
and
body
differ from their scientific counterparts, while both remain vague. This column discusses challenges concerning the study of hair volume and body, including the influences of hair coloring and styling.
Literature/Data
pH vs. Damage, Conditioning and Floc Control: Hair Repair and Care Literature
Businesses are finding unique paths to recover from the COVID-19 crisis and hair care market conditions are expected to improve by early 2021. In relation, we offer the following brief literature review of hair damage, care and repair research to support this positive market direction.
Literature/Data
Restoring Hair and Scalp Health: Ceramide-2 Analog for Conditioning and Barrier Benefits
Since ceramides are essential for protecting skin and hair, the natural conclusion would be to use them as cosmetic ingredients. However, naturally occurring ceramides are difficult to extract and can carry a high cost. A structural analog to naturally occurring ceramide-2 was therefore developed.
Efficacy
Path Uncovered to Create Dermal Papilla-like Cells and Advance Hair Follicle Growth
Researchers from a group of universities in China have uncovered an approach to convert dermal fibroblasts into dermal papilla cell-like cells to advance hair follicle regeneration.
Methods/Tools
Sticking it to Hair Damage: Delivery Duo Protects and Repairs Inside and Out
To adequately protect hair from damage, an efficient solution should offer not only high coverage externally, but also penetrate hair to impart reparative effects internally. The present study explores the ability of a dual technology to provide these benefits, as demonstrated via analytical techniques.
Literature/Data
Patent Pick: Move Over, Oxidizers, Titanium Salts are the New Hair Dye Heroes
Oxidizers have met their match, if you believe these L'Orél inventors. In this patent application, titanium salts are offered as the basis for natural and powerful hair dyes, without the need for oxidizing agents.
Literature/Data
[podcast] Consumer Gaps, Waterless Forms, Bio-inspired Ideas and More in Hair Research
This podcast underlines opportunities for hair care product development, including unaddressed consumer segments, waterless products, concepts from the hair transplant and cloning communities, and more. Listen now!
Literature/Data
Hair Health Starts With the Scalp: Insights from Two P&G Head & Shoulders Experts
Hair care scientists scratched their heads for some time before they could put their finger on the primary causes of dandruff. Now, with the flakes brushed away, they are seeing the scalp in a new light. Two Procter & Gamble scientists, James Schwartz, Ph.D., and Rolanda Wilkerson, Ph.D., both with the Head & Shoulders brand, explain how in this exclusive interview.
Event Coverage
IFSCC Winners: Hair Muscle Anti-aging in 4D, Vascularized Skin Model and Odor-inhibiting Fragrance
Next-gen imaging shows hair muscles prevent skin sagging. Advanced vascularized skin modeling predicts skin absorption. And, an olfactory receptor assay finds fragrances to inhibit odor production. These papers won top honors during the IFSCC Congress.
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