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Givaudan Projects Growth in Microbiome Care Despite Consumer Germophobia

Growth in microbiome-targeted cosmetics is what Givaudan predicts for 2021—due to heightened consumer awareness over microbes. The company shared survey results in support of this forecast, along with relevant ingredient solutions, in a recent presentation.

Thrift shopping has become a popular trend that is both budget-friendly and sustainability focused.

10 Global Consumer Trends of 2021

Nearly 70% of professionals expect consumers to be more concerned about sustainability than before COVID-19.

The survey shows that 32% of women will continue to dye their hair exclusively at home in 2021.

Garnier Surveys Quarantine Hair Color Habits

Garnier surveyed 2,000 American women to reveal one in three women dyed their hair in 2020 during quarantine; 32% say they will continue to dye their hair exclusively at home in 2021.

Johann W. Wiechers, Ph.D.

Words from Wiechers: Getting it Right or Being Right

In this installment of our Words from Wiechers series, the authors discuss contradictions between the universality of cosmetic science and local and ethnic preferences for beauty.

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Expert Opinions: Skin Care, Health and Hygiene

Following are additional insights from industry experts on the current market, opportunities for growth and related technologies regarding simple, stress-free, natural, microbiome care, eco-friendly and investment in self.

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Industry Insight: Self-pleasuring Linked to Glowing Skin Benefits

In a recent interview, Jamie Leventhal, founder and CEO of the sexual wellness brand clio/plusOne, described arousing results from a new clinical study, to be released this month (January 2021), connecting the effects of masturbation with skin benefits. Following is an excerpt adapted from this conversation.

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Deeper Than Skin: Soothing Self-conscious Perceptions

Consumers often excessively groom to diminish or remove imperfections, which results in picking and scratching and can cause more harm than good. In this column, the author looks at the science behind why consumers pick and probe acne—and how that can be a further detriment to appearance.

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Editor's Note: Mind-Body-Beauty

Tina Hedges, of LOLI Beauty Inc., predicts that moving forward, the market will turn in two directions: technically advanced, “prescription-like” beauty; or “clean” and natural with proven efficacy. The market in between, not fully dedicated to one of these directions, she believes will shrink. The current issue of C&T presents information in both directions.

Lumini Personalized Mirror. Photo: CES.

CES 2021 Beauty Tech Highlights

CES honored products such as smart mirrors designed to help curate skin care recommendations as well as announced AI and AR launches coming in 2021.

The Kate Mask is said to define and sharpen the face shape.

Kanebo Cosmetics Debuts Face-shaping Kate Mask

The masks come in four colors to harmonize with makeup and hair color.

CBN, a stronger alternative to CBD, is said to be a prevalent trend in 2021.

10 Trends for 2021: Food, Beauty and Tech

From plant-based eggs to CBD and even robot pets, WGSN has forecast the top 10 trends for 2021.

What’s in My Jar is an app that analyzes unsubsidized company claims and marketing language for skin care products based on their ingredients to educate consumers about how effective and potentially irritating products are.

What’s in My Jar Analyzes Product Efficacy and Irritant Potential

What’s in My Jar is an app that analyzes unsubsidized company claims and marketing language for skin care products to educate consumers about how effective or potentially irritating products are.

Interest in eyebrow razors has grown 36.3% since last year

Data: 2020 Brows & Hair Trends

Data released by Spate shows 3 trends that have continuously emerged throughout 2020, which include: brow care, diffusing hair and all-natural shampoo.

Aroma and beauty

[update] Aroma and Beauty Ingredient Markets to Surpass $8.9 Billion by 2025

By 2025, aroma chemicals and active cosmetic ingredients are predicted to reach $6 billion and $3.9 billion, respectively.

BASF points out the unique needs of consumers of color and two ingredients that can help them to maintain hydrated and healthy skin: Mat-XS Bright and Hydagen Aquaporin.

BASF Formulates ‘Moisture and Mattification for Melanated Skin’

BASF has reported on the lack of products in the skin care industry for consumers with melanated skin. Here, the company points out the unique needs of consumers of color and two ingredients that can help them to maintain hydrated and healthy skin: Mat-XS Bright and Hydagen Aquaporin.

Pantone's 2021 colors of the year are: 17-5104 Ultimate Gray and 13-0647 Illuminating.

Pantone's 2021 Color(s) of the Year

Pantone describes the colors as "rock solid but at the same time warming and optimistic," radiating "strength and positivity."

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1HQ Proposes Digital Lipstick for Smart Personalization

1HQ has created Moi—a digital lipstick to meet ever-changing consumer and market needs in today's Digital Era. The concept features customizable color, adaptable textures, user-selected scents and flavor, a smart applicator and sustainable packaging.

Neon is not just trending in makeup, but is also seeing growth in the hair category.

3 Top Beauty Trends: Neon, Masks and Balayage

Hair care is seeing an increase of searches, with at-home hair dye from balayage to neon gaining interest.