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Section: Formulas/Products > AP/Deodorant
Event Coverage
More Time to Shine: Submission Deadlines Extended for the 2026
C&T Allē Awards
The 2026
C&T Allē Awards
just gave innovators more time to shine. Early Bird entries are now due Sept. 15, with final submissions accepted through Oct. 15. Don’t miss your chance to be spotlighted for excellence in beauty innovation.
AP/Deodorant
Dwayne 'The Rock' Johnson's Papatui Joins the Full Body Deodorant Boom
The launch comes amid an ongoing boom in the multifunctional body deodorizer category, which accelerated over the last 12 months.
Event Coverage
Supplier Innovations Wanted: Enter the 2026
C&T Allēs
to Showcase Your Beauty Breakthroughs
Calling all beauty and personal care suppliers! Enter the 2026
C&T Allē Awards
to spotlight your latest innovation. From actives to prototypes, test methods to ingredient blends — show the industry how you're shaping the future. Submissions now open!
Video
[video] Elevating Performance and Sensory Innovation in Eco-friendly APs/Deos: A
C&T Allē Award
Winner
In this video interview, sponsored by Inolex, Jennifer O’Hara describes current and future trends in the antiperspirant/deodorant (AP/Deo) market, as well as how the company's
C&T Allē Award
-winning Smooth Glide deodorant checks all the boxes.
Event Coverage
2026
C&T Allē Awards
Portal is Open — Beauty Innovation Abounds: Show Us Your Stuff
With beauty innovation abuzz, especially around spring trade shows,
Cosmetics & Toiletries
is excited to open the 2026
Allē Awards
submission portal. Show us what you've got!
Sensory
AdvensProtect 2-EHG Green: A 100% Biobased Multifunctional from Chemoxy/Seqens
Designed for use in skin care and deodorant formulations, AdvensProtect 2-EHG Green delivers both functional benefits and a sustainable edge.
Sensory
Salvona's MultiSal Menthol Triggers Cool, Refreshing Effects for Skin, Hair and Other Applications
This encapsulated form of pure menthol demonstrates enhanced stability, longevity and efficiency for cosmetics, skin care, hair care and many other applications.
AP/Deodorant
Product Spotlight: Secret Whole Body Deodorant
The global market for body malodor control, including APs/deos, body sprays and hygiene wipes, is projected to reach US $21.51 billion by 2029, per Business Research Insights. Secret's Whole Body Aluminum-free Deodorant Clear Cream provides an example.
AP/Deodorant
Making Heads or Tails of the Thriving All-body Deodorant Market
Per Google Trends, searches related to whole body deodorants quadrupled from Jan. 21 to Feb. 17, 2024, alone. Why is this market thriving? Melissa Christenson, of Hume Supernatural, and Maiysha Jones, Ph.D., of P&G, help us make heads or tails of it.
Skin Care
Rebalancing skin microbiome from intimacy to odor modulation: Calybiota® Bio
New clinical tests show that Calybiota® Bio from Expanscience reduces body odor by rebalancing the skin microbiome. Sustainably sourced from red kapok tree calyxes, this hydrosoluble ingredient supports overall microbiome balance.
AP/Deodorant
Product Spotlight: Unilever's Shea Moisture Vitamin C & Niacinamide Even Tone AP/Deo Stick
The product delivers skin benefits while helping to visibly even skin tone with daily use and providing 48-hr sweat and odor control. Here, we take a closer look.
Actives
Meadowsweet to Control
S. Hominis
and Axillary Malodor – As Shown by Meta Sequencing and Culturomics
A meadowsweet extract is described here to control Staphylococcus hominis and its enzymatic activity that causes axillary malodor. Novel meta sequencing and culturomics techniques verified its effects and those of a test deodorant containing it.
Event Coverage
Cosmetics & Toiletries
Unveils Beauty Themes for 2025
From skin and hair health, to holistic protection, mind-body beauty and integrated sensory experiences, 2025's media agenda will equip cosmetic chemists and beauty innovators to develop advanced products that compete in a dynamic, competitive marketplace.
Event Coverage
2025
C&T Allēs
Early Bird Rate Ends July 1 — Submit Now, Save $200 and Amend Entry Through Aug. 1
The discounted Early Bird rate ($325) ends on July 1 for the 2025
C&T Allē Awards
. Submit now at the lower rate and update/amend entries through the Aug. 1 final deadline.
Event Coverage
What Beauty Innovations Qualify for the 2025
C&T Allēs
? What Are the Requirements?
What entries compete in the
C&T Allēs
? From ingredients, blends and prototype/finished formulas, to test methods/tools, devices and digital tech, entries span the cosmetic R&D process. Read on for more and enter now - the deadline is Sept. 13!
AP/Deodorant
Formula Focus: Slick Stick Deodorant
This deodorant stick features ingredients for long-term moisturization and a silky skin feel.
Claims/Labeling
BBB National Programs’ National Advertising Division, Prompted by P&G, Calls Out Unilever's Degree Advanced Deodorant Claims
The BBB National Programs’ National Advertising Division called on Unilever to discontinue or modify claims suggesting its Degree Advanced Antiperspirant prevents sweat and sweat marks throughout intense exercise. P&G brought forth the challenge.
Safety/Stability
Unilever Pays $2 M to Resolve Suave Aerosol Benzene Suit
The settlement resolves claims of benzene contamination in the Suave 24-hr Protection Powder Aerosol Antiperspirant and Fresh Aerosol Antiperspirant.
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