[poll results] When Formulating, What is Your Main Criterion for Selecting a Preservative System?

Feb 9th, 2025
Pink Petri Dish Test In Lab Microbio Concept
Image by vladim_ka at Adobe Stock

As we mentioned last week on social media, for better or worse, consumer beliefs have been dictating the dwindling portfolio of cosmetic preservative options. On the bright side, it's pushed innovation in cosmetic preservation into new and uncharted territories.

Whether or not a brand aligns with these consumer beliefs depends on their business strategy. So, we polled our audience, asking: When formulating, what is your main criterion for selecting a preservative system? Here's what you said.

Be sure to check social media for our latest polls - and watch here for the results!

Poll Results

  • Broad-spectrum activity 58%
  • Regulatory compliance 28%
  • Consumer acceptance 13%

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