Givaudan Active Beauty has launched Patchoul’Up (INCI: Pogostemon Cablin Leaf/Stem Extract (and) Phenethyl Alcohol (and) Water (Aqua)), a 100% upcycled active ingredient able to rebalance sebum production, reduce dry flakes and normalize the scalp microbiome for overall well-being.
Previously: Givaudan's Neoporyl Targets Root Cause of Enlarged Pores
Sourced responsibly in Indonesia, Patchoul’Up is crafted through green fractionation from distilled patchouli leaves after their use as a raw material in fragrance creation.
Patchoul’Up follows the beauty trend of skinification, reflecting consumer demand for products powered by an active ingredient able to treat hair and scalp issues just as they do for skin. Patchoul’Up offers a solution by acting at six synergistic levels to:
- rebalance sebum production by 39%;
- smoothly reduce scalp dry flakes by 31%;
- normalize scalp microbiota;
- regulate stratum corneum desquamation;
- improve scalp condition in 100% of volunteers; and
- improve overall well-being.
This active ingredient and its demonstrational concept product, S3D Solid’hair, will be showcased during in-cosmetics global, taking place in Paris, France.
Patchoul’Up is aligned with Givaudan's approach to shaping a sustainable future for all through its Sourcing4Good program. Since 2013, the company's origination team has been working with local producers on the island of Sulawesi, Indonesia to develop a sustainable smallholder patchouli business.
Hundreds of producers and local suppliers are involved in the production of patchouli oil for perfumery and now for scalp-care ingredients. The Givaudan Foundation is working alongside this initiative to combat illiteracy and nurture a love of reading among local children by establishing school libraries.
Related: Sustainable Beauty Returns to in-cosmetics Global
Fabrice Lefevre, innovation and marketing director of Givaudan Active Beauty said: “We continually push the boundaries to offer new sustainable and responsibly sourced ingredients to the cosmetic industry, a 'must-have' to satisfy today's customer and consumer demands. For us, upcycling is not just a trend but a true path to success on our journey as a sustainable business. Patchoul’Up now adds to our collection of upcycled ingredients first introduced in 2018 with the launch of the skin care ingredient Vetivyne and Koffee’Up Grade in 2020.”