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Section: Research > Consumers/Market

Here, Dove and P&G experts help us explain why hair bonding is hot and explore the three main types of bonding agents.

Dove and P&G Experts on the Hair Bonding Buzz—Plus 3 Main Types

The hair bond builder or "multiplier" market is expected to expand at a CAGR of 7.80% from 2021 to 2028. Here, Dove and P&G experts help us explain why and explore the three main types of bonding agents.

Kline Report on the Professional Aesthetics Industry Shows Opportunities for Skin Care, Anti-aging Products

The new report by Kline & Company offers a look at the target opportunities in one of today’s most vibrant markets of the beauty industry—lasers, energy devices and injectibles for aesthetic skin care use.

This educational initiative was sponsored by Arcutis Biotherapeutics, Clinique, EltaMD, Johnson & Johnson and Procter & Gamble.

The Skin of Color Society Releases Educational Video Series on Dermatologic Conditions & Diseases Important to People of Color

Additional educational video content will be released later in 2024.

woman in bathroom applying soothing skin cream to her shoulder relaxed facial expression

Expert Opinions on Compromised Skin: Dermocosmetics, Barrier Function, Brain-skin Connection, Microbiome, E-skin and Sensitive as the ‘New Norm’

Considering the market projections are for dermocosmetics to outpace general skin care, we asked industry experts to weigh in with their views of current drivers and future directions in dermocosmetics. Following are their comments.

How OnlyFans and Unconventional Marketing Are Redefining Brand Strategies

Urban Decay's new "Battle the Bland" campaign has tapped Ariel "Ari" Kytsya, an adult content creator and TikTok star who has been a prominent creator on OnlyFans.

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Sunny Standpoint on Awareness: UK Consumers on UV, Visible Light and Infrared Protection

Clients who invest regularly in skin care answered questions regarding UV, visible light and infrared protection. These answers give a snapshot of U.K. consumers' understanding of, and willingness to adopt, sun protection.

Approximately 90% of consumers from both markets would agree to paying more for a certified natural/organic cosmetic.

Study: Consumer Insight on Natural Products

The report studied more than 1,000 consumers from Germany and France.

Makeup users’ awareness of virtual try-on is low, making it a missed opportunity.

Consumers Prefer Virtual Makeup Try-Ons

Consumers are more interested in using AI to try on lipsticks then to swatch it in stores.

Honey Hydration Study

Honey Hydration: A Study on Skin

In May 2020, Molecules published a study focused on honey, honey extracts and bee products and how these can affect skin hydration and barrier potential. It was found that cosmetic matrices that contain higher concentrations of honey or bee products hydrated the skin more effectively than other extracts.

Online, 85% of those talking about anti-aging identify as female.

Who's Dominating Anti-aging Conversations Online?

Those aged 25 to 29 comprise more than 30% of the anti-aging conversation online.

woman putting on anti-aging serum

Anti-Aging Products' Effects on Self-Esteem

Researchers discovered a negative correlation between psychological morbidity and self-esteem when using anti-aging cosmetics.

Hair Care Verging on a New World Order

Hair care saw its best performance in a decade last year, but markets shifts, increased segmentation and niche categories are making the development of growth for hair care a moving target.

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Industry Insight: A Turmeric Take on Lip Balm

In this "Industry Insight," Hemali Gunt, Ph.D., head of clinical scientific affairs for Burt’s Bees, discussed turmeric's anti-inflammatory and antioxidant effects and how it was integrated into a healing lip balm, which was shown to improve the product’s benefits. Following is an excerpt adapted from our discussion.

Beauty to Grow on Three Pillars 2015–2025

According to Diagonal Reports, beauty market will grow on three pillars: wellness, technology and cosmetic beauty. The beauty market is transitioning as women fall out of love with older models; even the most conservative of beauty consumers more open than ever to new skin care technologies and formulations

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Amorepacific Reveals Visions on China, Sustainability and More

in-cosmetics Korea interviews Paul Kang, senior vice president, skin care division, of Amorepacific’s R&D unit. Amorepacific is Korea’s leading cosmetic manufacturer and here, Kang shares insights into the Asian beauty market, fusion products, sustainability and silver consumers.

This article delves into the emotions and feelings of product experiences and explores how they impact purchasing decisions. In addition, it considers how to measure emotional responses to design products that meet consumers’ emotional desires.

Building Product Experiences that Deliver on Consumers’ Emotional Desires

This article delves into the emotions and feelings of product experiences and explores how they impact purchasing decisions. In addition, it considers how to measure emotional responses to design products that meet consumers’ emotional desires.

beauty consumer reading skin care product

Next in Skin: Changing Perspectives on ‘Anti-Aging’

Skin care products are now promoting long-term benefits, and supporting skin’s natural functions through biohacking and longevity science, rather than focusing on anti-aging effects. This evolution ties into a broader trend in wellness, discussed here.

Chinese Market Missing Out On Natural/Organic Beauty Market

China is losing market share in the Asian natural and organic cosmetics market due to animal testing and formulation challenges, according to a report by Organic Monitor.

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