
Most consumers want to "get fresh" with their choice of oral care products but price is a big factor in just how far they'll go. Enter Givaudan, with a new invention that maximizes mint perception while keeping costs down.
Most consumers want to "get fresh" with their choice of oral care products but price is a big factor in just how far they'll go. Enter Givaudan, with a new invention that maximizes mint perception while keeping costs down.