Takasago International Corporation has established a new subsidiary in Dubai, United Arab Emirates, expanding its regional fragrance development and technical capabilities as it looks to capitalize on the Middle East's growing influence in global perfumery.
Takasago Europe Perfumery Laboratory S.A.R.L. (TEPL), a subsidiary of Takasago International, was established Takasago Middle East FZ-LLC (TME) on October 5, 2026. The new entity replaces the company's previous Dubai branch office and is intended to bring its global expertise and technologies closer to regional customers and partners.
The Dubai operation includes a creative center equipped with an application lab, compounding lab and analytical lab with GC-MS capabilities. The facilities will support fragrance development through sensory evaluation and product analysis, as well as fragrance sales promotion and technical support.
Bassel Kouchacji will serve as the subsidiary's representative.
Takasago said the expansion reflects the Middle East's position as one of the world's fastest-growing fragrance markets and its growing influence on perfume culture and creativity. The company also plans to strengthen collaboration between its Dubai operation and its global creative network, combining Japanese technical expertise with the region's fragrance heritage.
