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Color Cosmetics
Urban Decay Announces New Serum-Infused Tubing Mascara
Tube Job introduces the next generation of tubing technology with an 89% serum-soaked formula that claims to visibly wrap, lift and lengthen each lash.
Consumers/Market
9 Trends in Cosmetic Innovation in 2025 You Can’t Afford to Ignore
Event Coverage
Bonding, Biomimetics and Biotech: Day 1 Highlights from SCC79
Latest
Color Cosmetics
Pore-blurring Product Spotlight: Maybelline Baby Skin Instant Pore Eraser
Demands for long-wear makeup and solutions to address skin imperfections are driving the growthof makeup primers. Pore-filling and blurring primers are popular, as they create a smooth base. Maybelline's Baby Skin Instant Pore Eraser provides an example.
Sponsored
Reimagining Biodegradable Color Cosmetics: Eastman Esmeri™ CC1N10
As regulatory pressure on personal care products intensifies and consumer demand for sustainable beauty options grows, brands must deliver exceptional performance alongside verifiable sustainability attributes — such as ingredient biodegradability.
Color Cosmetics
Read the Label: Louis Vuitton LV Rouge Satin Lipstick
Read the Label, by Marc de Mul, Ph.D., of Measured Innovation, is a column reviewing new and trending cosmetic products, including their ingredient choices and label claims. Featured here is the Louis Vuitton LV Rouge Satin Lipstick.
Natural/Sustainable
Sonneborn Expands SonneNatural Line with Fluidity 40P Cyclic Replacements and Synergy Customizable Hybrids
"Our latest technologies align with global regulatory requirements and sustainability goals, enabling us to provide purer, more eco-conscious solutions..."
Colorant
Primient Covation Debuts Gentler, Sustainable Zemea Propanediol-powered Hair Color Formulations
Zemea propanediol offers a solution for creating hair color products that combine performance with a more sustainable and gentle approach, meeting today's consumer demands.
Literature/Data
Aveda and Keracol Modify Historical Textile Dye Analysis to Quantify Hair Color Fading
Aveda and Keracol Ltd. have partnered to develop a pioneering technique that analyzes how hair dyes fade over time. The method, modified from museum analyses of dyed textiles, makes it possible to accurately measure hair dye loss in all hair types.
Color Cosmetics
Reimagining Biodegradable Color Cosmetics: Eastman Esmeri™ CC1N10
Eastman Esmeri™ CC1N10 complies with the robust European Commission’s regulation on synthetic polymer microparticles while delivering the high-performance optical and sensory benefits desired by formulators and consumers.
Color Cosmetics
Tinted SPF Product Spotlight: Naturium Dew-Glow Tinted Moisturizer SPF 50+
The global market for tinted sunscreens is expected to grow to ~US $1.29 billion by 2034, per Market.us. In this product spotlight, Naturium's Dew-Glow Tinted Moisturizer SPF 50+ provides a good example.
Event Coverage
In-cosmetics Asia 2025 Winners Announced: Enzyme Odor Control, Natural Gel Network and Skin Repair Concepts Take the Top Slots
"From microbiome-led actives to next-generation bio-based polymers, our winners represent the forefront of scientific creativity and sustainability..."
Color Cosmetics
Hybridized Product Spotlight: Buttermelt Pressed Powder Blush by NYX
In February 2025, Business of Fashion declared "the hottest trend in makeup is skin care," noting that this fusion can be a way for skin-first companies to break into a new category. This week, NYX Buttermelt Pressed Powder Blush provides an example.
Event Coverage
22 Ingredient Finalists Revealed: In-cosmetics Asia Announces Awards Shortlist
Twenty-two innovations were selected from a record-breaking 120 entries. Finalists were drawn from the show's Innovation Zone, sponsored by
Cosmetics & Toiletries
and
Global Cosmetic Industry
, which features ingredients launched in the last 8 months.