Rahn AG has unveiled a trio of innovative cosmetic ingredients to enhance hair and skin: a conditioning agent to redefine hair, a nutricosmetic drink to boost skin health, and a scalp and hair revitalizer. These innovations fit into the company's larger focus on hair cycling as a holistic approach scalp and hair care.
How Hair Cycling Supports Hair, Scalp Regeneration
Rahn AG previously described hair cycling for scalp and hair care routines, addressing the diverse and changing needs of the hair growth cycle.
"Hair cycling ... is based on the principle of skinification, ... where the scalp is treated with the same care as the skin. By incorporating high-quality active ingredients from skin care, the scalp is strengthened, hair follicles are nourished, and overall hair health is improved."
It continues: "At the core of this method is the cycle concept – regularly alternating between different hair care products and intensities to introduce new stimuli. This prevents over-conditioning, reduces dependency on specific cosmetic raw materials and maximizes the efficacy of active components."
According to the company, at the same time, this variation supports hair’s natural growth cycle, allowing both the scalp and hair to regenerate more effectively.
Yerbaluxe-Crown for Active Conditioning
Aligned with the principles of hair cycling, RAHN AG introduces Yerbaluxe-Crown (INCI: Water (Aqua) (and) Pentylene Glycol (and) Ilex Paraguariensis Leaf Extract (and) Citric Acid), a versatile active ingredient designed to tackle common issues such as frizz, damaged hair and tangles.
Key features include:
- Multi-hair-type targeting: Designed to work for Type V (coily), Type III (curly), and Type I (straight) hair textures;
- Improved hair conditioning; and
- Enhanced frizz control for more manageable hair.
Applications include conditioning treatments and cleansing and shampoo formulations.
According to the company, by integrating Yerbaluxe-Crown into hair care products, cosmetic chemists can deliver solutions for tangle-free, easy-to-manage hair for consumers with diverse hair types.
Yerbaluxe-Pearl Energy Drink to 'Biohack' Skin Health
As is well-known, stress, environmental aggressors and lifestyle challenges often diminish skin vitality, leading to dullness and fatigue. Enter: Yerbaluxe-Pearl (INCI: Water (Aqua) (and) Pentylene Glycol (and) Ilex Paraguariensis Leaf Extract (and) Citric Acid), an advanced nutricosmetic active energy drink derived from upcycled mate tea dust. The ingredient reportedly combines sustainable sourcing with performance-driven applications for holistic skin rejuvenation.
Benefits at a glance:
- Enriched with 13x more polyphenols, 2x more caffeine and 8x more rutin than standard mate tea; and
- Designed to oxygenate, hydrate and fortify skin by improving microcirculation and strengthening the skin barrier.
Proven benefits include:
- Boosts microcirculation by 60%,
- Enhances skin oxygenation by 40%,
- Instantly increases skin gloss by 18%,
- Improves skin hydration, firmness and elasticity while reducing wrinkles and redness,
- Tested on both Caucasian and Asian panels for short- and long-term efficacy, and
- Demonstrated improvements in mitochondrial health and ceramide production via in-vitro studies.
Applications include face and body care formulations aimed at skin energizing, anti-aging and hydration.
According to Rahn AG, formulators can cater to the growing demand for multifunctional, sustainable products with Yerbaluxe-Pearl, while achieving a radiant and evenly toned complexion.
Myramaze-Pure for Scalp Restoration
Finally, scalp health is increasingly recognized as a key factor in overall hair vitality. Addressing this, Rahn AG introduces Myramaze-Pure (INCI: Aqua (and) Pentylene Glycol (and) Myrothamnus Flabellifolia Leaf/Stem Extract (and) Citric Acid), described as a "groundbreaking" solution proven by clinical and in vitro studies to restore scalp resilience and hydration.
Highlights include the following.
- Derived from the Myrothamnus flabellifolia, or "resurrection bush," which utilizes trehalose to repair and strengthen the scalp’s natural barrier.
- Reduces scalp erythema by 33% in rinse-off applications.
- Provides deep hydration and strengthens the scalp barrier.
- Promotes NMF and ceramide production to protect against external irritants and dehydration.
- Activates pathways related to barrier strengthening (e.g., Nrf-2) and inflammation reduction (e.g., STAT3 inhibition).
- Enhances cannabinoid CB1 receptor activity, supporting soothing effects and anti-inflammatory benefits.
Applications include scalp revival tonics, moisturizing and soothing hair care products, and anti-redness and protective scalp treatments.
This ingredient reportedly allows formulators to develop targeted products that alleviate scalp discomfort while reinforcing its health, essential for consumers dealing with dryness and irritation.
Leveraging Science and Sustainability
Rahn AG’s launches exemplify the growing trend of leveraging scientific and sustainable practices in cosmetics. By addressing specific needs in hair, skin and scalp care, the company enables product developers to craft solutions that are not only effective, but also aligned with consumer demands for targeted, sustainable and evidence-based products.
