10 Most Popular Celebrity Beauty Brands

Aug 30th, 2023

Rare Beauty is the most popular celebrity beauty brand.

Beauty and wellness marketplace Fresha has revealed the Top 10 most popular celebrity beauty brands.

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8 Trends in Beauty Searches: Kiko Cosmetics, Mascara Innovation, Hair Peptide Serum, Matcha Perfume and More

C&T's Consumer Pulse report on the socials uncovers emerging searches and hashtags related to cosmetics. Here, we expand on those themes. This edition includes: Kiko Cosmetics, mascara innovation, hair peptide serum, matcha and watermelon perfumes, etc.

A new collagen era for hair care with Col-Frag remastered™

A new collagen era for hair care with Col-Frag remastered™

Col-Frag remastered™ is a type I collagen fragment produced in Wild plants as biofactories through vertical farming, that provides volume, gloss and facilitates combing.

Woman reading the label of a beauty product in the spa

Skinimalism and Beautility Among BeautyHealth's 2025 Trends

The report draws on the science behind its innovative treatments and insights from treatment rooms worldwide. The following are the 2025 trends positioned to shape the skin health landscape as outlined in the report.

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Pantone's Color of the Year 2025: Mocha Mousse Points to Elegant Nail Designs

The versatile shade, characterized but its earthy refinement, expresses quiet chic and works well in matte and sheen applications, according to Pantone.

'How to get glass skin' was a top Google search in 2024, proving that the trend has staying power. Other key searches included acne treatments and dry brush techniques.

2024-2025 Skin, Hair, Nail & Makeup Trends: Pinterest's Predictions & Google Searches

In nails, Pinterest flagged a 65% jump in pins for sea-inspired looks, as well as a 35% uptick in matching nail looks for couples.

NielsenIQ’s latest report reveals generational differences in beauty shopping habits.

How the Different Generations are Shopping for Beauty Products: NielsenIQ Report

NielsenIQ’s latest report reveals generational differences in beauty shopping habits. While Gen Z is driving growth in-store, millennials and Gen X are shopping online, while boomers are embracing e-commerce.

Bubble founder Shai Eisenman recently told Forbes, “When you look at the skincare world, there's been so much innovation on the prestige side, new products and brands coming in every day. But when you look at more affordable price points and more accessible retailers, people are still stuck with exactly the same stuff that I had when I was younger...'

How Bubble Skincare is Winning Gen Alpha, Gen Z & Beyond: Beauty Accelerate 2025 Preview

Bubble has tapped exponential growth by focusing on Gen Z and Alpha consumers, diving into trends like merchified products, and riding waves of TikTok virality.

Suave Rose Shampoo

Product Spotlight: Suave Rose Oil Infusion Volumizing Shampoo for Fine and Flat Hair

Suave Rose Oil Infusion Volumizing Shampoo for Fine and Flat Hair provides a textbook example of the growing interest in hair oils, shampoos containing them and the #2 reason consumers choose hair care products: scent (#1 is brand loyalty.)

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How Biotech is Transforming Beauty: Replacing Palm Oil with Fermented Alternatives — Free Webinar

Biotechnology holds the potential to replicate and replace commonly used ingredients with more sustainable options. It also provides a path to discover and create new ingredients. Learn more in a FREE upcoming webcast, sponsored by Xylome. Register now.

A woman with curly hair holds a hair product in her hand while standing in a hair care aisle in a supermarket.

What Drives U.S. Consumers' Hair Care Choices?

A new YouGov poll reveals the personal factors that shape U.S. consumers hair care choices.

Women with a clean makeup look smiling

"Clean Girl" Named Makeup Trend of the Year

The crowned trend was announced at Beautycon 2024 (Nov. 2-3), where attendees participated in selecting the trend of the year.