Formulators of personal care products for children are faced with the difficult task of creating products with maximum care and minimum risk, all while trying to be innovative. Although young infants 0–12 months are sometimes treated with emollient oils and zinc oxide emulsions, many regions of the world do not apply skin care to children this young. The needs of a child’s skin evolve and change with age; therefore, one should ideally differentiate skin care for children into three groups: infants and toddlers (1–3 years); elementary-aged children (4–10 years) and pre-teenagers (10–12+ years).1 In the youngest skin care segment, an emollient effect is the primary goal, while the goal of the second segment is to protect from dryness caused by water sports and UV exposure. In the oldest group, seborrhea and acne treatment are necessary. This column will address the requirements of the first group, with particular attention to skin care emulsions.