Lubrizol Life Science–Beauty (LLS Beauty) has launched Resulook advanced botanical ingredient (INCI: Glycerin (and) Water (Aqua) (and) Myrothamnus Flabellifolia Leaf/Stem Extract), a sustainably sourced ingredient that promotes growth and density of the eyelashes and eyebrows to revive the appearance of the eye.
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The product is sustainably sourced from Myrothamnus flabellifolius, an African species also known as the “resurrection plant” for its ability to remain dormant during drought then revive after a rainfall.
The active’s benefits are due to the use of the company's Phenobio subcritical water technology, an eco-friendly alternative to conventional chemical solvents that generates a broader range of phytoactives in higher concentrations.
According to the company, in vitro testing has shown that the ingredient improved hair anchorage and supported hair growth. Clinical testing performed with a serum and a mascara containing 2% of the ingredient showed a 164% increase in eyelash length compared with a placebo. Additionally, other results were a lash lift effect and a filling effect for bolder eyebrows.