To address the global demand for ingredients with high performance and enhanced safety and sustainability profiles, Advancion Corp. (formerly Angus Chemical Co.) has launched several multifunctional additives for various industries based on its novel aminoamyl alcohol technology platform.
For personal care and cosmetics, the Elevance Ultra (INCI: Amino Methylisobutanol) technology is said to:
- provide superior hair fixative resin performance,
- provide powerful pigment dispersion,
- act as a high-efficiency stabilizer and neutralizer,
- enhance the performance and sensory quality of formulations, including high-alcohol and hand-sanitizing gels, and
- be compatible with a wide range of commonly used natural and synthetic formulating ingredients, supporting cleaner and more effective personal care products.
Biodegradable, Multifunctional Elevance Ultra
Elevance Ultra is described as readily biodegradable, with an excellent safety profile. Per the company, the ingredient is the only stand-alone technology on the market that outperforms AMP across a range of applications.
In hair styling, not only is it compatible with various hair fixative resins and hair spray propellants, supporting their performance, it also provides in-can corrosion protection and superior curl retention in high-humidity conditions, the company reports. The ingredient is available as an anhydrous solid (Elevance Ultra 1000), or as an aqueous solution at concentrations of 95% (Elevance Ultra 2000) or 89% (Elevance Ultra 3000).
Powerful and Versatile Formulation Innovation
“This innovation embodies our dedication to pushing the boundaries of what’s possible, offering the market powerful, versatile and environmentally responsible solutions for today’s complex formulation challenges,” said Kathleen Havelka, Ph.D., senior vice president of research, development and applications.
“Our next-generation formulating ingredients were designed to deliver the qualities and performance formulators rely on for dependable and superior results while meeting increasingly stringent safety and regulatory standards across personal care, coatings, metalworking fluids, electronics and other essential end-use applications.”
David Neuberger, president and chief executive officer, added, "...Advancion’s new multifunctional additive platform was specifically engineered to deliver performance exceeding that of AMP (aminomethyl propanol) in formulations across all known market applications while simultaneously providing a best-in-class safety and toxicity profile.
"We are excited to deliver a new product family that redefines the standards for multifunctional ingredients and enables our global customers to create high-performance end-use products that meet the demands of today’s markets and tomorrow’s sustainability goals.”
