The origins for inspiration have changed drastically in the past five years alone. Once, an individual would explore libraries and seek inspiration from direct communication with peers. Today, inspiration can still stem from these avenues, but it is far less likely.
With scientific research, marketing trends and new ingredients always at the tips of our fingers, inspiration can come from just about anywhere. A single TikTok can now discuss an unheard of ingredient or an up and coming trend.
This made us wonder...
What is Most Important for Inspiration When Innovating Your Formulations?
27% of you said nature inspired ingredients, 46% of you said scientific research and 27% of you said market trends.
Be sure to check back on Tuesday for another 1-click poll!
