Nouryon is expanding its personal care offerings with the addition of bio-based polymers, via an exclusive global supply agreement with specialty polymers maker Itaconix.
The deal is the second between the companies since striking a joint development agreement in 2017, to explore opportunities for polymers made from itaconic acid using Itaconix’s technology. In early 2019, the companies announced a deal for bio-based polymers with chelating properties that Nouryon will market to customers in the detergents market.
“More environmentally conscious consumers are driving demand for more natural personal care products,” said Lynnette Bowen, global marketing director, personal care at Nouryon. “By adding Itaconix’s proprietary polymers to our portfolio, we’re enabling our customers to create bio-based formulations without compromising on technical performance, helping them to meet fast-changing market trends and consumer demands.”