Kao Brands CompanyArticles & NewsConsumers/MarketTrending: The Bright Future of Men's Skin CareWith predicted growth and brands like Kao Corp. launching Unlics — a cosmetics brand for Gen Z men — and Gen Z defining a new approach to men's grooming, there appears to be plenty of space for this branch of the industry to grow.Tech/Equipment/ProductionKao Corp. Promotes Life Care with Skin Analysis, Subscription Beauty PlanSkin potential analysis and the beta version of skin athlete gym both launched in Nov. 2022. Kao plans to utilize its skin analysis method and subscription beauty plan to offer precision life care to customers.Skin CareKao Corp. to Release Kanebo Lively Skin WearKanebo Lively Skin Wear, to be released Sept. 9, 2022, in Japan, aims to give skin a revitalizing and healthy glow. With mask wearing as a standard in Japanese society, this foundation seeks to project a positive impression when masks are removed.CompaniesKao Joins The Climate Pledge, a Commitment Co-Founded by Amazon and Global OptimismBy signing the pledge, Kao agrees to measure and report greenhouse gas emissions on a regular basis and implement decarbonization strategies.
