![basf_ct1804_lead](https://img.cosmeticsandtoiletries.com/files/base/allured/all/image/2018/04/ct.basf_ct1804_lead.png?auto=format%2Ccompress&q=70&w=700)
BASF asked 235 women: “How many years younger do you believe a quality skin care product can make you look?” Eighty percent replied: 5–10 years. This response served as a basis for the development of a novel peptide duo since, in the right size and sequence, peptides can be highly potent skin care agents in small concentrations.