How sharp are your formulating skills? Find out, with this week's Label Challenge.
Each Monday, we post a product ingredient disclosure to our social media pages (LinkedIn and Facebook) and you guess the product/product type in the comments. Answers are published here and shared through our Friday newsletters—and include a shoutout to the winners.
This Week's Answer
Belief's The True Cream—Aqua Bomb is an ultra-lightweight, gel-cream that instantly cools and refreshes skin while providing hydration. This water-based moisturizer "floods" the skin with hydration and minimizes the appearance of pores for soft, smooth, supple skin. Ideal for normal, combination and oily skin types.
This formula contains a blend of apothecary herbs including antioxidant-rich lady's mantle, which helps neutralize skin-damaging free radicals; improves skin elasticity; and minimizes the appearance of pores. The cream is formulated to burst when applied.
Ingredients: Water (Aqua), Dipropylene Glycol, Glycerin, Methl Trimethicone, Alcohol Denat, Dimethicone, Cyclopentasiloxane, 1,2-Hexanediol, Malakite Extract, Caprylic/Capric Triglyceride, Pentaerythrityl Tetraethylhexanoate, PEG/PPG/Polybutylene Glycol-8/5/3 Glycerin, Alchemilla Vulgaris Leaf Extract, Equisetum Arvense Leaf Extract, Stellaria Media (Chickweed) Extract, Urtica Dioica (Nettle) Leaf Extract, Plantago Lanceolata Leaf Extract, Avena Sativa (Oat) Kernel Extract, Calendula Officinalis Flower Extract, Nepeta Cataria Extract, Rubus Idaeus (Raspberry) Leaf Extract, Baptisia Tinctoria Root Extract, Dimethiconol, Polymethylsilsesquioxane, Sodium Acrylate/Acryloyldimethyltaurate/Dimethylacrylamide Crosspolymer, Isohexadecane, Polysorbate 60, Ceramide 3, Cholesterol, Butyrospermum Parkii (Shea) Butter, Phenl Trimethicone, Pentaerythrityl Tetraisostearate, Panthenol, Squalane, Triethylhexanoin, Macadamia Ternifolia Seed Oil, PEG-150, PEG-40 Hydrogenated Castor Oil, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, C14-22 Alcohols, Arachidyl Glucoside, Hydrogenated Lecithin, PEG-100 Stearate, Stearic Acid, Glyceryl Stearate, Carbomer, Tromethamine, Trisodium EDTA, Fragrance (Parfum), Citronellol, Limonene, Citral, Geraniol, Linalool.
Congratulations to Dereck Herrmann, who guessed the correct product type first and Heather Guillory Neal, who guessed the exact product brand, both on LinkedIn! Thanks to everyone who played along this week—we appreciate your responses. Be sure to check back for next week's Label Challenge.