Cosmetics & Toiletries

Beautiful Asian Woman Influencer Ring Light Makeup Adobe Stock 1693517146

How K-Beauty Conquered 2025 Through TikTok Shop and Product Innovation

K-Beauty has captured consumers' attention — and capital. While TikTok has accelerated brand discovery, product innovation has fostered consumer engagement. Here, TikTok's Ajay Salpekar helps us dig into what makes these products so successful.

Brands are investing in research to understand the unique needs of diverse skin tones and types; from hyperpigmentation in deeper skin tones, to eczema in sensitive skin and even the needs of Gen Alpha consumers.

9 Trends in Cosmetic Innovation in 2025 You Can’t Afford to Ignore

The Henry Maso keynote lecture by Jane Yoo, M.D., explored how AI is shifting dermatologic skin care solutions; such as LG H&H's hyper rejuvenating eye patch. The device is designed to enhance cosmetic efficacy and stimulate cellular activation using AI-driven personalized skin data. The technology will be honored as a 2026 CES Innovation Award winner.

Secretome Science, Photoprotection, Epigenetics and More: Day 2 of the SCC79 Annual Meeting

Redefining Hair Repair Through Molecular Science

Redefining Hair Repair Through Molecular Science

Breakthrough data reveal the exceptional potency of KeraBio™ K31, a biomimetic bond-building peptide that repairs and recharges hair from within, setting a new benchmark in molecular hair repair science.

Man By Pool Using Sunscreen Spray Adobe Stock 1726801482

PCR Responds to Allegations of Misleading SPF Reports, Unethical Practices

PCR has released a statement responding to recent headlines on "SPF retesting, media reports and misinformation," citing flaws in re-testing, low-quality raw materials and insufficient credentials for the industry expert cited in our reports.

In 2026, companies will seek brands with a more disciplined and surgical environment focused on biotech, R&D capabilities, high-growth indies and corporate divestitures, rather than simply pursuing scale.

Which Beauty Brands Are Ripe for Acquisition in 2026?

In 2026, companies will seek brands with a more disciplined and surgical environment focused on biotech, R&D capabilities, high-growth indies and corporate divestitures, rather than simply pursuing scale.

The Swan Beauty Mirror is powered by five technology pillars: an AI skin analyzer, a personalized routine builder, a smARt makeup artist, an exclusive marketplace and an embedded social community.

AI-Powered Smart Mirror Redefining At-Home Beauty Routines, Beauty Discovery and Commerce

The Swan Beauty Mirror is powered by five technology pillars: an AI skin analyzer, a personalized routine builder, a smARt makeup artist, an exclusive marketplace and an embedded social community.

The single-use packet is available in Colorless Clear or tinted in colors including Espresso Brown, Black Licorice, Vanilla Blonde or Copper Cherry.

Hair Mask Product Spotlight: Hally Colorless Clear Girl Glaze

Grand View Research projects the market for hair repair masks will reach US $991.9 million by 2030 as consumers seek effective solutions to maintain and restore hair health. Hally Colorless Clear Girl Glaze provides an example.

The serum-infused formula is powered by peptides, hyaluronic acid, vitamin B5 and nourishing oils.

Urban Decay Announces New Serum-Infused Tubing Mascara

Tube Job introduces the next generation of tubing technology with an 89% serum-soaked formula that claims to visibly wrap, lift and lengthen each lash.

Leandro Barreto, currently chief marketing officer for Unilever’s beauty and wellbeing business group, will extend his remit to take accountability for Unilever’s enterprise-wide marketing agenda.

Unilever Announces Marketing Leadership Changes: Leandro Barreto Extends Remit & Esi Eggleston Bracey Leaves After 8 Years

Unilever has announced changes to accelerate its global marketing transformation by bringing its enterprise-wide marketing agenda closer to its Business Groups.

The rise of k-beauty revitalized the mask market while championing deep hydration and plumping.

Multi-functional and Nourishing: Uncovering Mask Trends for the Season

Masks have been taking the consumer market by storm: clay or foaming, sheet or gel, light or leave-on and even "mini-masks" and patches for isolated places like eyes and lips or the tiny, but mighty pimple patch.

Coty intends to use the vast majority of the Wella upfront cash proceeds related to this transaction, net of tax, to pay down its short term and long term debt.

Coty Sells Remaining 25.8% Stake in Wella to KKR for $750M and Significant Share of Ongoing Proceeds

Coty intends to use the vast majority of the Wella upfront cash proceeds related to this transaction, net of tax, to pay down its short term and long term debt.

Princeton Consumer Research Official Statement

Epigenetics and biomimetics were two buzz words at this year's meeting. Here, Paul Lawrence, Ph.D., of Biocogent, presented on epigenetics and miRNA to bolster or intercept skin cell 'text messages.'

Top 11 Hotspots for Future Beauty Innovation from the 2025 SCC Annual Scientific Meeting

The SCC's 79th Annual Scientific Meeting painted a vibrant picture of future hotspots for beauty innovation, inspiring some 800+ registered attendees in areas of epigenetics, hair bonding, claims substantiation and more. Following are our top 11 picks.