Consistency is key in the cosmetics world. With accuracy comes repeatability, and a patented product can offer the same product with minimal margin for error.
Some companies have found unique ways to develop new patents, such as Unilever utilizing AI and robots to sort through data and cross reference in a much more efficent manner. With the ability to greatly increase the speed of information gathering, Unilever has been able to offset much of the busywork when it comes to product development.
As more cosmetic products and ingredients are introduced to the market every day, more information and research coincides with it. This made us wonder:
Does Patent Information Help Your Product Development Work?
87% of you said Yes, while 13% of you said No.
Thank you to everyone who participated! Check back on Tuesday for another 1-click poll!