Salvona Advances Color and Lip Care with Two Innovative Encapsulates

Salvona Color Innovations Brunette Makeup Plump Lips
Image by Beauty Hero at Adobe Stock

Introducing cutting-edge advances in color cosmetics and lip enhancement, Salvona launched its HydroSal Color Seal and HydroSal Lip Plumping cosmetic ingredients. These innovative technologies are said to offer superior performance for smudge-proof makeup and lasting lip volume, pushing the boundaries of cosmetic science and formulation.

HydroSal Color Seal: Smudge-Proof, Waterproof Color Technology  

HydroSal Color Seal (INCI: Acrylates/Ethylhexyl Acrylate Copolymer (and) Acrylates/Dimethylaminoethyl Methacrylate Copolymer (and) Ammonium Acrylates Copolymer (and) Polyvinyl Alcohol (and) Hydroxypropylcellulose) is a system that enhances color reliability across makeup categories such as foundation, lip gloss, eyeliner and more. It extends the longevity of color application while resisting smudging and water, resulting in makeup that remains fresh and vibrant throughout the day, per the company. Using a proprietary polymer system, pigments are entrapped and sealed onto the skin, forming a durable, water-resistant film upon drying.

Key Benefits

  • High water resistance: Waterproof and ultra-durable with 100% smear-proof performance.  
  • Multi-purpose application: Suitable for delicate eyeliners, eyeshadows, eyebrow pens and lip gloss formulations.  
  • Quick-drying and skin-friendly: Alcohol-free, non-drying and anti-allergenic formulation ensures safe use on all skin types.  
  • Easy removal: Removes effortlessly with botanical oils or warm water.  
  • Cruelty-free and made in the USA: Meets modern ethical and sustainable criteria.  

Efficacy Results  

A controlled study showcased HydroSal Color Seal's exceptional color retention and water resistance. A lip color containing 21.5% HydroSal Color Seal was applied to the forearm and left untouched for 6 hr. After spraying with water and wiping with a clean paper towel, no residue was transferred, affirming the technology's ability to maintain vibrant, intact pigmentation even under challenging conditions.

HydroSal Lip Plumping: Instant and Long-Lasting Lip Enhancement  

HydroSal Lip Plumping (INCI: Palmitoyl Tripeptide 38 (and) Methyl Diisopropyl Propionamide (and) Green Tea (Camellia Sinensis) Leaf Extract) is designed to deliver an advanced solution for lip care, combining functionality, sensation and aesthetic appeal in one innovative system. Utilizing sub-micron spheres with encapsulated active ingredients, this technology enhances lip volume, boosts hydration and provides a visible darkening of lip color due to increased blood flow, according to the company. It offers a non-irritating alternative to traditional plumping products, making it suitable for all skin types.

Key Benefits

  • Immediate results: Users experience an instant plumping sensation caused by green tea-derived caffeine and polyphenols.  
  • Long-lasting effects: Sustained release of peptides, such as Palmitoyl Tripeptide-38, promotes collagen production for prolonged volumizing effects and improved skin texture.  
  • Versatile compatibility: Easily integrates with most lip care and cosmetic formulations for multifunctional benefits.  

Testing Results  

HydroSal Lip Plumping was tested in panelists who applied a lip balm containing 10% of the ingredient. Using a scale from 0 to 10, participants rated the intensity of the plumping sensation, consistently indicating strong and enduring effects. The innovative delivery system produced visible results while respecting skin sensitivity, the company reports.

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