Research is a pivotal part of any formulation process, and when it comes down to pinning down what an individual product offers, proving claims can be difficult.
This made us wonder...
Which of the Following is the Most Difficult to Prove?
23% of you said SPF protection, 60% of you said microbiome and 28% of you said consumer-perceivable benefits.
Check back on Tuesday for another 1-click poll!