In a strategic effort to expand its natural functional ingredients portfolio, The HallStar Company has acquired the Florasolvs natural esters product line from FloraTech.
Florasolvs esters join a growing portfolio of The HallStar Company’s organically derived products that deliver functional benefits. The Florasolvs series brand bolsters the company’s growing line of products for the naturals segment in the personal care ingredient industry—and strengthens their position to serve the burgeoning market for personal care products featuring renewable natural ingredients.
This recent acquisition is one in a series The HallStar Company has completed toward expanding its natural functional ingredients portfolio. In 2011, the company acquired Italy-based B&T Company, a leader in olive-based performance ingredients for use in personal care products, and BioChemica International, a leading developer of exotic butters and oils.
“The Florasolvs natural esters acquisition expands on The HallStar Company’s commitment to invest in developing our natural ingredients platform to brighten the future for new generations of organic products,” commented John Paro, president and CEO of HallStar.
The HallStar Company’s most recent acquisition includes the FloraTech trade names and proprietary manufacturing technology for the Florasolvs-series brand natural esters, including the PEG-150 hydrogenated jojoba, PEG-120 jojoba, PEG-80 jojoba, PEG-16 macadamia and PEG-10 sunflower product lines. Derived from botanical sources, the Florasolvs-series brand natural esters provide excellent skin and hair enhancing properties and proven formulations unique to the competitive natural organics market.