Measured Innovation

Contact

https://measuredinnovation.com/

Phone:(201) 232-2477

About Measured Innovation

We help clients with product development, innovation management, product claims substantiation strategies, technical communications and project management.

*Depiction only; not the actual product

Read the Label: ROC Multi Correxion Revive + Glow Moisturizer

This moisturizer earned top honors in the Good Housekeeping Beauty Awards in 2024. On the label, it claims to instantly brighten and plump the skin and deliver 24-hr hydration. Here, industry expert Marc de Mul reviews the ingredients and claims.

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Scaling Bio-based Innovation: How Startups are Commercializing Next-Gen Cosmetic Ingredients

The present article reviews several emerging bio-based ingredient innovations, including their chemistries, limitations and applications. It especially focuses on novel biosurfactants and bio-based emollients and oils.

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Startup Solutions: A Survey of Green and Sustainable Innovations

Today is perhaps the most active time in decades for startup firms focused on natural (non-synthetic) and sustainable materials, replacement ingredients, green chemistry and fermentation technologies. This paper surveys several of them.