Technology Transfer Sponsored by
Skin care line Previous, which is set to launch in October, is designed to delay the need for plastic surgery and treat people post-surgery. The line was created by plastic surgeon Ivo Pitanguy and named after his Rio de Janeiro-based clinic. The key ingredient in the line is centella asiatica plant extract which, according to the company, reduces inflammation and boosts cell activity to reduce fine lines and wrinkles. Other products in the line also may contain four peptides such as tripeptide and hexapeptide, which are formulated into the line to lift and firm skin.