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Frost & Sullivan’s recent analysis of the U.S. Mineral Fortification Market identified Gadot Biochemical Industries (GBI) Ltd. as the recipient of the 2005 Product Differentiation Innovation Award. According to reports, this award recognizes the company’s efforts to strengthen its market presence by developing a successful mineral line including: Gadophit, Gadolin Calcium, Gadolin Magnesium and Tri calcium Citrate with Vitamin D3 (TCC VitD), which are said to improve absorption of minerals in the body.
The launch reportedly has enhanced GBI’s position as a company that offers innovative and end-user-focused products. The company has leveraged its experience to launch this advanced mineral line, which combines minerals with different nutrients to achieve higher bioavailability. The synergy among nutrients is said to provide users with cost-effective health benefits.
GBI’s products are designed to the proposed end use, such as Gadophit for soy milk, Gadolin Calcium and Gadilin Magnesium for clear beverages and TCC VitD for dietary supplement and general food enrichment.
“Product differentiation innovation has been an integral part of the company’s efforts to enhance its presence in the mineral fortification market,” said Sucharithra Narayanaswamy, Frost & Sullivan’s senior research analyst, in a press statement. “GBI has successfully developed and marketed ingredients for food and beverages, mineral supplements and pharmaceutical markets, which has increased its market penetration.”