By N F/peopleimages.com
Among the top beauty ingredient trends projected for 2024, longevity (aka perpetual youth, anti-aging, well aging, etc.) is perhaps one of the oldest – however, it is being taken to new high-tech levels, as evidenced by the booming popularity of hyperbaric oxygen therapy tanks.1 Franziska Wandrey, Ph.D., head of research at Mibelle Biochemistry, recently explained:2 “Mindfulness, fitness trends and holistic wellness approaches have permeated the skin care market. This, added to scientific and medical advances in the field of longevity, has driven consumer interest in tools to optimize their lifestyles and extend their health span; i.e., the healthy period of their lives.”