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Type: Podcast
Section: Formulas/Products > Bath/Shower
Basf May 2025 Podcast Thumbnail
[podcast] Formulating Generational Beauty: Uncovering Needs, Aligning Ingredients and Creating Products for Gen X to Alpha
In this sponsored podcast, Becky Stiles, Ph.D, and Allison Garlet, of BASF, explore the needs and preferences of generations X through alpha. They also explain how BASF identifies these needs, aligns them with ingredients and formulates relevant products.
May 23rd, 2025
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