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Odor Reception: Structure and Mechanism
By: Steve Herman
Posted: May 6, 2003, from the September 2002 issue of Cosmetics & Toiletries.
Purchase This Article
- From Cosmetics & Toiletries
- September 2002 issue, pg 83
- 11 pages
Article Keywords:
- olfaction
- odor receptor
- protein
- G-protein
- couple receptor
- glumeruli
- signal transduction
- DNA
- amygdala
Available Formats:
- Adobe PDF for download
- Printed copies mailed to you
From $9 an article
Odors play a key role in the personal care industry. They are the raison d' etre of the multi-billion dollar fragrance industry. Cosmetic products have base odors to be fragranced, or at least masked. The major marketing difference between shampoos and bath products is usually fragrance. Fragrance is typically the most expensive ingredient in a cosmetic formula. Yet despite the unquestioned importance of fragrance, our knowledge of the sense of smell is often surprisingly sketchy.
This is only an excerpt of the full article that appeared in Cosmetics & Toiletries, but you can purchase the full-text version.

