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Infinitely Big Expectations from Infinitely Small Particles
Posted: May 20, 2008
page 3 of 3
The personal care industry still needs to work to fully identify and exploit the opportunities of nanotechnology in cosmetics; simply renaming ultrafine inorganic sunfilters as nanosized inorganic sunfilters may not be enough. If that is all we do, I have to quote another question—to which I cannot provide the answer, although the questioner, a good friend and former Uniqema colleague, Chris Dederen, was much more than four years old when he posed it: “Is all this nanospeak just meganoise to extract teradollars from the gullible taxpayer or consumer with femtoreturn on investment?”
With the benefit of hindsight, let me respond with a quote from television character Special Agent Fox Mulder, who said: “If we fail to anticipate the unforeseen or expect the unexpected in a universe of infinite possibilities, we may find ourselves at the mercy of anyone or anything that cannot be programmed, categorized or easily referenced.” We have infinitely big expectations from infinitely small particles. Let’s get nanotechnology to work for us in applications beyond sun care.
Johann W. Wiechers, PhD
Technical advisor, Allured Publishing
Independent consultant for cosmetic science, JW Solutions
1. Critical Reviews in Toxicology 37 251-277, 2007
2. Mike Robers, University of Queensland in Brisbane, Australia, available at: www.fda.gov/ohrms/dockets/dockets/06n0107/06n-0107-ts00003-roberts.ppt.