Recent in Segments (page 8 of 15)

Product Design Trend: Changing With the Seasons

Offering a cosmetic and emotional defense against shifting weather conditions is a growing competitive advantage for product developers.

Sun Care Evolving Into Something More

It is a slippery slope when a product category becomes over-reliant on discount activity to drum up demand. The sun care category urgently needs to recruit new consumers. Plus, it is locked into a cycle of increasingly aggressive pricing to attract those consumers. In the U.K., for example, the buildup to summer 2014 saw a dizzying array of two-for-one sun protection deals in leading supermarkets and pharmacies.

ASEAN Organic Cosmetics Market Worth $4,410.9 million by 2020

Consumer awareness, rising disposable income and increasing brand investments fueling growth.

Hydroquinone-free Products Shine in Professional Skin Care

According Kline & Company, hydroquinone-based products are driving sales in the hyperpigmentation/sun damage skin care concern category, which outperformed the total market growth in 2014.

2015 Consumer Trends: Cause-conscious and Genetically Modified

Today’s consumers are socially conscious, electronically proficient and inherently multi-tasking. They want the most for their money, but are willing to pay for convenience and efficiency. Where will this lead product developers? The following overview provides some answers.

Mintel Reports Contouring Trend is Making Waves in Color Cosmetics

New focus on sculpting is expected to inspire women to make additional purchases in the color cosmetics market; increased investment in the category can provide a surge in retail value sales, and contouring claim is beginning to expand beyond color cosmetics.

Datamonitor Consumer Releases Insights on Top 2015 Beauty Trends

Top beauty trends likely to impact the beauty industry by influencing future innovations and represent high potential avenues for brands to explore.

Functionality Drives Growth of Color Cosmetics

The color cosmetics category has a lot to answer for. It is the precursor of multi-tasking brands in the beauty industry, notably BB creams, and now everyone is at it. So much so that beauty conscious consumers—especially in Western markets—increasingly expect a single product to perform multiple functions.

NPD Reports US Color Shift from Nails to Eyes and Lips

Growth in U.S. prestige makeup is shifting from nails to eyes and lips, according to a press release by The NPD Group.

More and More, Beauty Synonymous With Wellness

Wellness as beauty is a bottom up development that is, and has been, 100% driven by changes in consumer behavior and regimes. Words such as 'energy' and 'de-stressing' resonate with consumers, and it is up to brand owners to adapt their products to meet the demands of beauty as wellness.

Anti-aging Skin Care Not Resonating With Older Consumers

According to a Canadean, consumer adoption of anti-aging skin care routines is low despite high interest in the products, indicating that marketers are failing to connect with a majority of consumers who are most interested in their products; brands not getting their messaging right when they talk to older consumers—a group comfortable with their age.

Wellness and Technological Beauty Projected to Grow

According to Diagonal Reports, beauty market will grow on three pillars: wellness, technology and cosmetic beauty. The beauty market is transitioning as women fall out of love with older models; even the most conservative of beauty consumers more open than ever to new skin care technologies and formulations

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