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[slideshow] New Metallic Makeup Effects & Customized Looks

Contact Author Jeb Gleason-Allured
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During in-cosmetics Global, Merck KGaA, Darmstadt, Germany, launched Ronastar Iconic Copper, which offers intensified mass tone, multidimensional sparkle, magnified and mirror-like reflection, and a realistic metallic effect without the use of metal.

The company also unveiled Ronastar Quantum Gold, which adds and emphasizes luster and sheen, offers a realistic metallic effect without metal and features shimmer and glimmer effects.

Merck KGaA, Darmstadt, Germany, also presented its Ronastar Golden Lights pigment, featuring a golden, crystal-like sparkle and metallic shimmer, and Ronastar Black, a matte pigment. Both are appropriate for lip, nail and eye makeup, as well as liquid cosmetics and personal care products like soaps, lotions and shampoos.

The pigments’ versatility is reportedly derived from their smooth feeling when applied to the skin.

Merck KGaA, Darmstadt, Germany, also hosted a Functional Fillers experimental station that highlighted the RonaFlair that offered mattifying, skin correcting and texture improving capabilities. The station enabled guests to formulate the ideal foundation for their individual skin color.



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