Banana Boat has expanded its portfolio of sun protection products with the addition of Banana Boat Simply Protect Sunscreen, a line of sunscreen made with 25% fewer ingredients.
The products are reportedly formulated with no added oils, fragrances, oxybenzone or parabens. Simply Protect products provide SPF 50+ broad spectrum UVA/UVB protection and are sweat and water resistant.
The products are available in sport, kids and baby formulations and are offered in both lotion and spray formats.
Anastasia Tobias, senior brand manager of Banana Boat brand sunscreens, said, "We know families are interested in sunscreen without any extra ingredients like dyes or perfumes—but with the same trusted protection Banana Boat has always provided. We're excited to enhance our kids and baby portfolio with the new Simply Protect offerings, which will replace our existing Kids and Baby Tear-Free Sting-Free products."