Formula Focus: Rejuvenating Water Gel Mask

*Not the actual product depicted
*Not the actual product depicted

'Mindful minimalism' is how Clariant describes the growing philosophy amongst consumers, for which a new formula concept was developed.

This featured formula, the "Rejuvenating Water Gel Mask," is said to embrace the "less is more" and "clean beauty" philosophy, urging consumers to take time for meditation and relaxation, and simplifying and streamlining personal care routines with effective products.

This editor's pick demonstrates the multifaceted benefits of Aristoflex Silk (INCI: Sodium Polyacryloyldimethyl Taurate) and was provided by Clariant.

Rejuvenating Water Gel Mask

A.
Water (aqua)
92.0% w/w
Glycerin
2.00
Capryloyl/​Caproyl Anhydro Methyl Glucamide (Velsan Flex, Clariant)
0.50
Phenoxyethanol
0.50
Glycerin (and) Water (aqua) (and) Laminaria Japonica Extract (Epseama, Clariant)
3.00
Fragrance
1.00
B.
Sodium Polyacryloyldimethyl Taurate (Aristoflex Silk, Clariant)
1.00
C.
Sodium Hydroxide
qs to pH 5.5
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