Actives: Testing for Efficacy
A FREE Webinar

Date: April 30, 2008

If you missed Actives: Testing for Efficacy, access the webinar at www.iian.ibeam.com/events/allu001/26267/. You can also download an Mp3 of today's webinar from the presentation. If you have any feedback or suggestions for future topics please direct your emails to cosmtoil@allured.com.

Cosmetics & Toiletries magazine kicked off its webinar series on actives in November 2007 with a look at trends for actives in personal care, current actives and their mechanisms of action, and optimizing the delivery of actives. Follow along as C&T magazine looks at actives from a new angle in Actives: Testing for Efficacy.

Speaker: Theresa Callaghan, PhD

A biochemist by training, Theresa Callaghan has served many years in the industry with Unilever, Johnson & Johnson, Evonik, Hill Top Research and proDERM GmbH She is now president of DermPharCos (DPC) based in Germany, specializing in developing and defining product claims and providing scientific integrity for media channels and promotion. She is currently on the advisory board for Cosmetics & Toiletries magazine.

Moderator: Johann Wiechers, PhD

A pharmacist by training, Johann Wiechers, was appointed Visiting Professor at the University of London, School of Pharmacy, in April 2007 and launched his own cosmetic science consultancy, JW Solutions in June 2007. He is currently president of the IFSCC and technical advisor to Cosmetics & Toiletries magazine.

What You Will Learn
• How to Evaluate Product Efficacy
• How Delivery Impacts Efficacy
• Clinical Methods to Prove Efficacy
• Why Standardization is Crucial
• Substantiating Topical vs. Systemic Claims
• And More!

Archived Webinars
Register today to view C&T’s FREE November 2007 Actives webinar at: www.CosmeticsandToiletries.com/webinars/10048381.html

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