DNA: Hard Evidence of Cosmeceutical Claims

Products have evolved to serve multiple functions, treading the line between industries and stirring the emergence of such terms as cosmeceutical and nutricosmetic. While some dismiss this as mere marketing, the associated claims cannot be ignored; and as an overabundance of claims becomes more indecipherable for the consumer, regulatory bodies such as the Better Business Bureau and the US Food and Drug Administration are cracking down on manufacturers for the messages they convey, requiring they be backed by solid science.

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