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Patent Pick: Smooth it Over

February 12, 2016 | Contact Author | By: Rachel Grabenhofer, Cosmetics & Toiletries
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  • Keywords/Abstract
Relaxed face on hands 850

Keywords: w/o | emulsion | Shiseido | spreadability | texture | feeling | stability

Abstract: Smooth jazz and balanced emulsions have at least one thing in common: they elicit a relaxed feeling during use. (At least for some of us). In this patent application, Shiseido inventors take emulsion excellence to the next level.

Smooth jazz and balanced emulsions have at least one thing in common: they elicit a relaxed feeling during use. (At least for some of us). In this patent application, Shiseido inventors take emulsion excellence to the next level.

Water-in-oil emulsion solid cosmetic
WIPO Patent Application WO/2016/017188
Publication date: Feb. 4, 2016
Assignee: Shiseido Company, Ltd.

Described in this patent application is a water-in-oil emulsion, solid cosmetic with excellent feeling during use. Its good spreadability and fresh feeling and texture are obtained by incorporating a powder in a water phase that has sufficient covering ability, stability at high temperatures and lasting effects.

Specifically, the w/o emulsion, solid cosmetic comprises an external oil phase including a liquid oil thickened or solidified with wax and disteardimonium hectorite. Also incorporated is an internal water phase based on an internal phase powder dispersed in an aqueous medium.