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Na True Takes Steps to Define Natural and Organic Personal Care
Posted: June 17, 2008
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3. Organic cosmetics: The third and highest grade defines natural cosmetics in the form of truly organic cosmetics with a proportion of at least 95% of the natural substances contained in a product stemming from certified organic production.
To view the group's Web site and these definitions online, visit www.natrue.eu.
Na True is composed of leading European natural cosmetic companies including: Laverana/Lavera, Logocos/Logona, Primavera, Santaverde, WALA/Dr. Hauschka and Weleda, which joined forces in the fall of 2007. In the next month, Na True will be defining business partners and the procedure for certification in cooperation with the German Cosmetic, Toiletry, Perfumery and Detergent Association (Industrieverband Koerperpflege und Waschmittel or IKW).