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BiotechMarine, a French marine ingredients supplier for more than 20 years, announced it has expanded its hair and skin care portfolios to include 11 actives inspired by seaweed and coastal-Britain plants.
Hair care: According to the company, the active ingredients of the Bioplant range have been verified by tests carried out on hair and on keratinocytes cultures; the incorporation rate is 1%.
For protection of hair color, Cramba maritima (sea kale) is incorporated to reduce lipidic oxidation and to protect the hair fibers. It is suggested for dyed as well as untreated hair. Moreover, it is claimed to intensify shine, provide a conditioning effect and protect from heat damage from blow-drying.
To boost natural hair color, the company incorporates Inula crithmoïde, a coastal-Britain plant. Its extract is reported to “wake up” hair’s color and to protect it from external aggressions. The regenerative action of the extract on hair’s capillary shaft is said to intensify hair brightness, preserving color.
The company has also focused on electrostatic effects with Limonium latifolium (sea lavender), which reportedly provides easy-combing and antistatic effects as well as hair protection.