Men's Care

Recent in Men's Care (page 4 of 4)

Men's Cosmetics, Toiletries Market Strong in Italy

Italy is a strong producer of fragrances and color cosmetics with several multinational cosmetics companies sourcing much of their production in Italy.

Personal Care Products for Men

Personal care products for men and women have traditionally been formulated differently. Products for men are usually characterized by the presence of alcohol, which has rarely been used in cosmetics for women. The appeal to the two groups is also distinct, with men seeking well-being and health and women pursuing health and beauty. Men treat their skin in response to a need, such as shaving, cleansing, and treating cuts and nicks. They are less prone to viewing skin care as an aging-prevention or appearance-enhancing practice. Analysts report, however, that this attitude is changing.

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