Dyeing to be Natural

Jul 1, 2009 | Contact Author | By: Katie Schaefer, Cosmetics & Toiletries magazine
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Title: Dyeing to be Natural
naturalx hair dyex
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  • Keywords/Abstract

Keywords: natural | hair dye

Abstract: While today’s natural personal care product offerings include soaps, deodorants, skin cream and toothpaste, there are still sectors lacking truly natural product offerings; among them are hair dyes.

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Not long ago, the term natural became a household word used in reference to personal care products; before that, it was popular in the food industry. While today’s natural personal care product offerings include soaps, deodorants, skin cream and toothpaste, there are still sectors lacking truly natural product offerings; among them are hair dyes.

Enter Jeff Greaves, founder and manager of Food Ingredient Solutions LLC, who built on his knowledge of the food pigments industry to create what he believes to be the first effective plant-based hair dye. A customer inquiry led Greaves to launch Advanced Cosmetic Technologies, a line of natural permanent, semi-permanent and color fixative dyes.

Excerpt Only This is a shortened version or summary of the article you requested. To view the complete article, please log in or create an account. Registration is Free!

 
 

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